5 Tips To Optimize Your Landing Page

Illustration of landing page design
Illustration of landing page design
Your landing page should be your website’s best sales rep. All your sleepless nights of web design, planning marketing campaigns, and SEO efforts were to just get traffic to your landing page. This is where your paid-search visitors are exposed to your sales copy and ideally turn into sales or…

What is a Google Quality Score?

Google search in cartoon browser window. symbolizing google quality score.
Google search in cartoon browser window. symbolizing google quality score.
You don’t need to be a seasoned digital marketer to have heard about Google Quality Scores. Whether you’re a small business owner or the COO of a large, international conglomerate, you should be familiar with what a Google Quality Score is. That’s because it can have a significant impact on…