Your KPIs (or key performance indicators) are the metrics you must understand to make effective business decisions. Some common KPIs are conversions, conversion rates, monthly sessions, and average time spent on a page. Often, reporting software will only provide broad KPIs when we prefer to remain hyper-focused. We specialize in providing reporting on any KPIs you can dream up.
Google Analytics is one of the most widely used analytics platforms on the market for multiple reasons. While Google Analytics is an invaluable tool, if you don’t know how to set it up properly, you could be analyzing inaccurate or irrelevant data. We are Google Analytics experts and will structure your account so that you are collecting the data that matters.
3rd-Party Analytics Tools
There is a wide variety of analytics reporting tools that can provide insight into your KPIs. For instance, CallRail is a call-tracking service that allows us to record phone calls and pass that data back to Google Analytics. We’ll help you identify which 3rd-party analytics tools make sense for you and set them up properly.