How Pay Per Click Can Quickly Generate Revenue for Your Business

Creative marketing team working on pay per click strategy.
If you’re like most small businesses, you’ve at least dipped your toes into the pool of digital marketing and have experimented a little with how different strategies affect your business’s performance. Maybe you’ve even spent a fair amount of time delving into search engine optimization or pay per click methods and have had some decent success. All of this has been fine and good, but you feel like your business needs something more – a push that really helps it build up some traction online. You’ve heard about pay per click advertising, but you have a few reservations, especially since…

The Whiteboard

Why UX Is the Key To Unlocking SEO in 2019

Designers drawing website ux app development.
Designers drawing website ux app development.
As we’re making our way through the early weeks of 2019, we can’t help but stop and think about what the coming year will bring for digital marketing. Last year brought about noticeable changes in how consumers engage with businesses online and what elements of their user experience (UX) mattered…

Best Web Fonts of 2019

2019 is bound to be the most digital year we've experienced so far. Just think about it: we are only half a month in, and already a photo of an egg has gone viral and received a record-breaking 45 million Instagram likes (so far). It's clear that people are online…

The Secret to Writing a High-Performance SEO Blog

Vintage typewriter with the words new blog post printed across the first line on the page.
Vintage typewriter with the words new blog post printed across the first line on the page.
As a business with goals set on growth, you probably already have an idea of the importance of search engine optimization. What you might not know about SEO is that to be successful, it needs to be infused throughout every aspect of your digital presence, with one of the most…